How The Mars Agency Uses Shoppable Media To Help Brands Grow Sales
With economic headwinds, shifts in consumer shopping behavior, and pressure from retail media networks, CPG marketers need a smarter, more measurable, and defensible strategy.
More than ever, it is imperative to be more efficient in growing awareness and conversions. That’s why it is critical to provide the easiest path between brand exposure and consumer purchase decision.
Webinar Details
In this webinar, you’ll hear from The Mars Agency on why they’ve partnered with AdAdapted for years, as well as how they use the Add-It platform to complement and amplify their clients’ marketing success.
Duration:
45 minutes
Speakers:
You’ll learn how:
- To capitalize on the shifts in consumer shopping behavior
- To leverage Shopping List Marketing as a crucial part of your marketing mix
- Agencies align marketing budgets and goals that can apply to your brand
- To increase purchase intent and conversions
