Webinar Details
In this webinar, Gopuff and General Mills discuss how they are innovating to revolutionize retail media by solving the off-property and conversion challenges to influence buying decisions by addressing the user experience and improving off-property ad performance. We’re excited to share a groundbreaking case study that showcases how Gopuff and AdAdapted transformed the way General Mills captured more impulse purchases.
Let’s revolutionize your offsite media strategy together.
Duration:
45 minutes
Discover How General Mills Achieved:
- Seamless Carting: Enable consumers to add products to their cart with a single click, regardless of where they are online.
- Intent-Based Targeting: Reach your target audience at the precise moment they’re most receptive.
- Superior Performance: Drive significant increases in sales and conversions
Watch it now:

DENZEL WASHINGTON
Manager, Brand Experience, Commerce
General Mills

MICHAEL PEROUTKA
Head of Brand & Agency Partnerships
Gopuff

MOLLY MCFARLAND
Co-founder and Chief Revenue Officer
AdAdapted