Apps Still Winning Over Mobile Web, says Flurry
Last year, mobile analytics company, Flurry, famously announced “It’s an App World. The Web Just Lives In It” . They cited research showing 80% of time spent in mobile phones in 2012 was spent in-app versus 20% spent on the web.
Now Flurry’s back and it looks like their predictions were on point: “Apps continued to cement their lead, and commanded 86% of the average US mobile consumer’s time, or 2 hrs and 19 minutes per day. Time spent on the mobile web continued to decline and averaged just 14% of the US mobile consumer’s time, or 22 minutes per day.”
Check out the article here: http://blog.flurry.com/bid/109749/Apps-Solidify-Leadership-Six-Years-into-the-Mobile-Revolution